What Buyers Look For When Acquiring a Dental Practice
- Matt Martin
- Jun 12, 2025
- 2 min read
Whether you plan to sell now or years from now, understanding what buyers value helps you strengthen your practice and position it for maximum return. Buyers today are more informed than ever. They analyze practices through financial, operational, and cultural lenses. They want stability, predictability, and room for growth.
The first item buyers evaluate is the financial record of the practice. Clean and consistent numbers are essential. Buyers look for steady collections, strong hygiene production, and an efficient expense structure. Practices that create dependable cash flow always command higher prices. If expenses vary wildly or if collections are inconsistent, buyers perceive risk and discount their offers.
Next, buyers focus on the patient base. They want to see active patient count, new patient flow, recall compliance, and demographic trends in the surrounding community. A practice with a balanced mix of patients and a healthy recall program signals sustainability.
Clinical mix and referral patterns matter as well. If too many procedures are referred out, buyers see opportunity but also see dependence on outside providers. A buyer with advanced skills might view this as upside potential, but lenders often look for practices that produce a balanced range of services in house.
The facility itself is another major factor. Buyers want modern equipment, up to date technology, and an attractive environment for patients. A practice that is clean, well maintained, and digital ready stands out immediately. Even small improvements in appearance and workflow can increase buyer confidence.
Staff stability may be the most underrated factor of all. A well trained team that plans to stay after the sale significantly reduces transition risk. Buyers value practices with good communication, clearly defined responsibilities, and low turnover. When the team structure is strong, buyers feel secure in patient retention and operational continuity.
Finally, buyers look for a seller who is transparent, organized, and cooperative. Smooth transactions happen when the seller is prepared, responsive, and aligned with realistic expectations.
When you understand what buyers are evaluating, you can strengthen your practice and increase both marketability and value. Proactive planning today creates significant advantages when you are ready to sell.

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